Establishing online presence and expansion on branding

Establishing online presence and expansion on branding

Project Brief

Role

Graphic designer

Website designer



Deliverables

New Branding

Redesigned Website

E-commerce catalogue



Tools

Adobe Illustrator

Adobe Photoshop

Figma

Wordpress

Woocommerce

The Issue

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

Business Aim & Goals

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

Complete Rebrand

including logo, brand identity and designing print and apparel items

of 10+ pages, and structure of woocommerce/catalogue pages

Wireframe and Mockup

made to consolidate branding and create cohesive visual language

New Design System

The Solution

I led the redesign and rebranding of AZ Energy, creating a cohesive brand image for the company and a new website that hosted 100+ products, while creating a cohesive structure for the website, for ease of user access.


Rebrand with a new logo and designing print and apparel items

Desktop and mobile wireframing and mockup design, UI and visual design


Project Brief

Role

Graphic designer

Website designer



Tools

Adobe Illustrator

Adobe Photoshop

Figma

Wordpress

Woocommerce

Deliverables

New Branding

Redesigned Website

E-commerce catalogue



The Issue

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

Business Aim & Goals

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

Complete Rebrand

including logo, brand identity and designing print and apparel items

Wireframe and Mockup

of 10+ pages, and structure of woocommerce/catalogue pages

New Design System

made to consolidate branding and create cohesive visual language

The Solution

I led the redesign and rebranding of AZ Energy, creating a cohesive brand image for the company and a new website that hosted 100+ products, while creating a cohesive structure for the website, for ease of user access.


Rebrand with a new logo and designing print and apparel items

Desktop and mobile wireframing and mockup design, UI and visual design


AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.

Project Brief

Role

Graphic designer

Website designer



Deliverables

New Branding

Redesigned Website

E-commerce catalogue



Tools

Adobe Illustrator

Adobe Photoshop

Figma

Wordpress

Woocommerce

Business Aim & Goals

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

The Solution

I led the redesign and rebranding of AZ Energy, creating a cohesive brand image for the company and a new website that hosted 100+ products, while creating a cohesive structure for the website, for ease of user access.


Rebrand with a new logo and designing print and apparel items. Desktop and mobile wireframing and mockup design, UI and visual design


Complete Rebrand

including logo, brand identity and designing print and apparel items

Wireframe and Mockup

of 10+ pages, and structure of woocommerce/catalogue pages

made to consolidate branding and create cohesive visual language

New Design System

AZ Energy’s web presences had become outdated, and their branding was inconsistent across their website, leading to an inconsistent and poor image of their company and brand.


As a distributor of over 100+ products, their current site wasn’t serving their purpose, and with incoherent information architecture, there was a poor user experience.

The Issue